It’s an exciting time to be at OSL Retail Services, working for a people focused company that’s at the top of its game. The momentum we’ve generated in recent years with our commitments to client customers, innovation, business results, and an entrepreneurial spirit has created energy, enthusiasm, and engagement among our employees that is pushing us to new heights. And we’re on the lookout for talented people who share our vision and values and want to join us in this journey.

The Company:

OSL was established in 2012 in Mississauga, Ontario, to provide clients with customized designed sales solutions in retail, direct sales, merchandising and customer acquisition. Our culture is our foundation. Passionate employees, great customer service and long-term relationships are all built upon that foundation. We value people, passion, honesty, respect, and integrity. Our Vision is to be the premier sales organization in North America by 2025, enriching the lives of all people and the communities we live in. Our Values are, Belonging, Collaboration, Responsibility, Passion, Over Achievement, and Innovation.

The Position:

We are currently seeking a Senior Manager Corporate Brand Marketing. The Senior Manager Corporate Brand Marketing is responsible for leading, developing and executing both corporate brand marketing campaigns, cross-divisional strategic marketing initiatives and lead influencer marketing. You will manage corporate marketing programs that affect clients overall corporate reputation and brand imagery which contribute to divisional performance targets. This role is responsible for strategically defining and leading our clients’ marketing strategy through creation, development and implementation of consumer-focused integrated marketing plans and influence programs that improve overall client corporate brand reputation. While the position will focus on integrated marketing communications, the incumbent needs to be flexible enough to work on ad hoc marketing programs, as the needs of the business arise.

Corporate Integrated Brand Campaigns (60%):

• Single Point of Contact for Direct Ship enquiries, reporting, alignment of expectation and conveyance current location, real-time performance against Lead Time expectation from internal and external partners
• Be the champion and lead for all corporate Masterbrand integrated marketing campaigns (IMCs) such as but not limited to SmartThings, New Canadians, Sustainability and Loyalty.
• Be the champion of Influencer Marketing across corporate and divisional campaigns maximizing Team Samsung across all LOBs plus ad hoc community experts for select programs and product launches as required.
• Lead IMC planning process by building campaign brief, reviewing agency plans (Paid Media, Digital, Social, PR, Influencer and CRM) and approving all tactical elements to support launch.
• Manage holistic planning and execution with relevant marketing agency partners (Paid Media, CRM, PR, etc.) for all Samsung corporate campaigns.
• Act as the champion for brand integrity and compliance in all materials.
• Collaborate with agency partners to create insightful and actionable quarterly reviews, monthly scorecards, weekly performance and relevant campaign reports for varies stakeholders.
• Client internal Samsung subject matter expert (SME) on client’s corporate brand.
• Estimate scope of work, prepare budgets, and create plan proposals and execution orders as part of the planning and approval process.
• Continuously looking for new and innovative opportunities to grow clients’ corporate reputation.
• Review key programs to ensure ROI targets are achieved.

Corporate Marketing Initiatives (40%):

• Lead division-wide key marketing initiatives with on-time and in-scope project management.
• Collaborate with the development of strategic initiatives aligned to the current market needs and Corporate Marketing team’s priorities.
• Support the development of corporate marketing presentations for leadership reviews and strategy Task Force as needed.
• Lead weekly / monthly reporting of key team achievements, key initiative progress, etc.

To join our team:

• Bachelor’s degree in marketing, Communications, or related field preferred
• 7+ yrs. experience in consumer brand marketing role(s), Masterbrand preferred
• 5+ yrs. project management experience by leading strategic corporate initiatives that involve working with several different internal stakeholders and external partners.
• Demonstrated career progression within past 12-18 months.
• Self-motivated & resilience to work with limited supervision. Ability to manage complex issues.
• Strong analytical, organizational and planning skills.
• Proven ability to function effectively in a team environment.

What we offer:

• A competitive base salary plus bonus and other perks
• Vacation plus additional flex days
• Comprehensive benefits
• Training and development opportunities to grow your career with one of Canada’s Best Managed Companies
• A supportive workplace culture and work environment 

If this sounds like you and you’re excited to be a member of our team, please apply now. 

We thank all interested applicants; however, only qualified candidates will be contacted.  This position requires successful completion of a criminal background check.

Disclaimer: The preceding job description has been designed to indicate the general nature and level of work performed by employees within this job. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.  

OSL is committed to an inclusive workplace that does not discriminate against race, nationality, religion, age, marital status, physical or mental disability, sexual orientation, gender, or gender identity. We believe in diversity and encourage any qualified individual to apply.